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"Ethnicity and Sports Participation" is the first sports survey to combine a well-represented oversample of minority populations with a sophisticated sample balancing methodology. As such it will reflect the true multicultural diversity of Black, Hispanic, Asian and Native Americans — projecting national sports participation estimates for all these groups across 103 sports/activities. The ethnic and racial sports data are also aggregated by various indicators of health and fitness: health club membership, exercise, bodyweight, BMI and weight loss behavior.

The data are derived from the SUPERSTUDY® of Sports Participation, the definitive annual consumer mail panel survey of 25,000 adults and children across the U.S., conducted every year since 1987. In 2004, the core sample was augmented by an ethnic oversample of 3,000 minority households — increasing the questionnaire mailout to 28,000. Response rates in excess of 60% are typical in hardcopy mail panel research.

To fairly portray minority demographics in the U.S. population, ASD devised a proprietary sample weighting methodology, employed U.S. Census data, including 4 separate matrices containing 170 demographic cells (sub-groups).

Released June 2005
TABLE OF CONTENTS

1

RACE, ETHNICITY AND SPORTS PARTICIPATION

3

WHAT YOU SHOULD KNOW ABOUT THIS STUDY

4

RACE AND ETHNICITY CATEGORIES

5

TOTAL U.S. POPULATION BY RACE/ETHNICITY

6

U.S. POPULATION 6+ YEARS OF AGE: STUDY SAMPLE vs. CPS DATA

7

U.S. POPULATION 6+ YEARS OF AGE: CPS DEMOGRAPHIC QUOTAS

9

RACE/ETHNICITY BY STATE

14

RACE/ETHNICITY BY TOP 25 METRO AREAS

21

OVERVIEW OF THE GENERAL SUPERSTUDY® OF SPORTS PARTICIPATION

TABULAR DATA

28

NUMBER OF SPORTS PARTICIPANTS — BY ETHNICITY

42

SPORTS PARTICIPATION RANKED BY INDEX — WHITE POPULATION

49

SPORTS PARTICIPATION RANKED BY INDEX — BLACK POPULATION

56

SPORTS PARTICIPATION RANKED BY INDEX — HISPANIC POPULATION

63

SPORTS PARTICIPATION RANKED BY INDEX — ASIAN POPULATION

COMPARATIVE SPORTS DATA (WHITE/BLACK/HISPANIC)

Fitness

70

Aerobic Dancing (High-Impact)

71

Aerobic Dancing (Low-Impact)

72

Aerobics (Step)

73

Other Exercise to Music

74

Aquatic Exercise

75

Calisthenics

76

Cardio Kickboxing

77

Fitness Bicycling

78

Fitness Walking

79

Gymnastics

80

Running/Jogging

81

Fitness Swimming

82

Stretching

83

Pilates Training

84

Yoga/Tai Chi

85

Other Aerobics/Cardiovascular Exercise

86

Free Weights — Barbells

87

Free Weights — Dumbbells

88

Free Weights — Hand Weights

89

Weight/Resistance Machines

90

Home Gym Exercise

91

Abdominal Machine/Device

92

Rowing Machine Exercise

93

Stationary Cycling: Upright

94

Stationary Cycling: Spinning

95

Stationary Cycling: Recumbent

96

Treadmill Exercise

97

Stair-Climbing Machine Exercise

98

Aerobic Rider

99

Elliptical Motion Trainer

100

Cross-Country Ski Machine

Team Sports

101

Baseball

102

Basketball

103

Cheerleading

104

Ice Hockey

105

Football (Touch)

106

Football (Tackle)

107

Soccer (Outdoor)

108

Soccer (Indoor)

109

Softball (Slow-Pitch)

110

Softball (Fast-Pitch)

111

Volleyball (Court)

112

Volleyball (Grass)

113

Volleyball (Sand/Beach)

Court Sports

114

Badminton

115

Racquetball

116

Tennis

Personal Contact Sports

117

Boxing

118

Martial Arts

119

Wrestling

Indoor Sports

120

Billiards/Pool

121

Bowling

122

Table Tennis

Skating Sports

123

Roller Hockey

124

Roller Skating (2x2 Wheels)

125

Roller Skating (In-Line)

126

Scooter Riding

127

Skateboarding

128

Ice Skating

Bicycle Sports

129

BMX

130

Bicycling (Recreational)

Other Sports

131

Golf

132

Walking (Recreational)

133

Paintball

134

Double Dutch

Outdoor Activities

135

Camping (Tent)

136

Camping (R.V.)

137

Hiking (Day)

138

Hiking (Overnight)

139

Horseback Riding

140

Mountain Biking

141

Mountain/Rock Climbing

142

Artificial Wall Climbing

143

Trail Running

144

Canoeing

145

Kayaking

146

Rafting

Hunting/Shooting Sports

147

Archery

148

Hunting (Shotgun/Rifle)

149

Hunting (Bow)

150

Shooting (Sporting Clays)

151

Shooting (Trap/Skeet)

152

Target Shooting (Rifle)

153

Target Shooting (Handgun)

Fishing

154

Fishing (Fly)

155

Fishing (Freshwater)

156

Fishing (Saltwater)

Snow Sports

157

Skiing (Cross-Country)

158

Skiing (Downhill)

159

Snowboarding

160

Snowmobiling

161

Snowshoeing

Water Sports

162

Boardsailing

163

Jet Skiing

164

Sailing

165

Scuba Diving

166

Snorkeling

167

Surfing

168

Swimming (Recreational)

169

Wakeboarding

170

Water Skiing

DETAILED DEMOGRAPHICS — SELECTED CATEGORIES (WHITES/BLACKS/HISPANICS/ASIANS)

171

Health Club Members

175

Frequent Fitness Participation

179

Running/Jogging

183

Fitness Walking

187

Free Weights (Net)

191

Weight/Resistance Machines

195

Stationary Cycling (Net)

199

Treadmill Exercise

203

Fitness Swimming

207

Basketball

211

Football (Net)

215

Soccer (Net

219

Volleyball (Net)

223

Tennis

227

Billiards/Pool

231

Bowling

235

Roller Skating (In-Line)

239

Golf

243

Camping (Net)

247

Hiking (Net)

251

Hunting

255

Target Shooting (Net)

259

Fishing (Net)

263

Skiing (Downhill)

267

RACE, ETHNICITY AND FITNESS CHARACTERISTICS


 


Copyright © 2005, American Sports Data, Inc. All rights reserved.